It's no secret that the events industry has had its fair share of challenges over the past few years. With an array of technology and automation platforms, it can be challenging to keep up with everything that’s happening in your business. But what if we told you there was a way to improve your customer service, increase sales, and lower costs? You'd probably be interested in hearing more about it! And luckily for us all, there are indeed ways to do all three (and more). In this post, we'll outline some simple tips for improving customer service and in turn selling tickets faster through Citizen Ticket.
Unsurprisingly, a huge part of customer service is customer support. Any attendee of an event is now expecting four things to be included within the customer support as standard:
- 7 days a week customer support
- Open-to-close customer support during the event run
- An option for over the phone ticket sales
- An easy to manage refund process
Providing this level of service can take a massive toll on an event organiser, that is why it is important, when you are considering a company to assist you with these processes, to pick someone reputable. There is only one ticket platform in the industry that does all of this and has a five star Trust Pilot rating, we would recommend using them.
Customers appreciate in-person assistance, this is why it is important to Citizen Ticket to ensure a presence at large events with the offer of onsite management and support. Providing dedicated staff to help your customers with ticketing queries is difficult, but Citizen Ticket have a dedicated full-time team that do exactly that. Additionally, having more staff on site with the ability to process ticket transactions will directly increase ticket sales.
A major way to improve your customer service is to ensure your account management is as efficient as possible. If your staff are able to manage the events well, it means that the customer won't suffer. In order to help your event be as successful as possible, Citizen Ticket can offer the following in the Account Management department:
- 7 days a week dedicated Account Manager
- Ticket setup and digital event build help
- Platform training
- Emergency contact line
- Onsite management and support
- Box office management
If there are any other facets of ticket related account management that you feel your event needs, Citizen Ticket will do their very best to help you. The account management element of an event is crucial and should never be overlooked, and we may just say, that none do it quite as well as Citizen Ticket. But don't just take our word for it.
The most important step to improving customer service is to be proactive. Don't wait until a problem arises or a customer complains before you begin making changes. Take initiative and make the changes now, even if it's just one small thing that can have an effect on your sales down the road.
As outlined in this article, Citizen Ticket are the best in the industry when it comes to customer service. Learn more about our offering here, or request a demo from our team today.